FSC. Identity
It’s a community of professionals working in the dental industry, who share their knowledge with less experienced colleges, conducting courses, seminars, workshops. I was invited to interpret a new way to see the brand and to build all its visual communications. Logotype include two parts: a circular sign and a text block. Two elements can be independent from each other, but inseparable, particularly proportions. The logo was designed so as to provide versatility, simplicity and, at the same time unique in the market. The new visual identity is intended to bring a new voice and reflect the highly connected and collaborative with club people, challenges dynamics, flexibility and tries to reveal the energy of FSC.

Design: Sergiy Gorelov
Location of the object: lviv



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